Hawthorns Welcomes its New Brand Ambassador

The Hawthorns independent retirement communities are delighted to announce that stage and TV actress and media personality Sherrie Hewson has been appointed as an Ambassador for its services and brand of all-inclusive rental senior living.

Sherrie is passionately concerned about the senior living sector, conscious that “We are all going there”, in her terms regarding later life; she is now a prominent voice in the quest for better choice and improved standards for those seeking a certain style of retirement. She is very interested in the Hawthorns quality approach to independent living and sees that they are at the forefront of best in practice in the sector and equally passionate about creating the right type of safe and secure but fun and friendly communities. She is impressed by the hotel style living provided within the truly all-inclusive package and the flexibility and choice offered through the rental model rather than the responsibilities of property ownership and upkeep. It’s a compelling offering that she’s keen to get behind.

Sherrie is currently one of the key characters in Benidorm on ITV, as character Joyce Temple-Savage, which is soon to tour UK theatres as a stage show from September. Amongst many career highlights to date she appeared for 14 years on Loose Women, had two stints in Coronation Street as Maureen Webster, appeared as Lesley Meredith in Emmerdale, spent ten years on the Russ Abbot Show, and appeared on Crossroads and In Loving Memory. She also appeared in Z Cars and Carry On Behind and Carry On Laughing.

Sherrie will be visiting all of the Hawthorns communities around the country in the near future and bringing her energetic and lively personality to delight the residents and staff alike.